An immersive brand experience for BYD Megastore customers
Superlight RGBW Flexlite Illuminates brand new BYD Megastore Showroom
Superlight's FLEX360 - a revolutionary 360-degree LED solution. Experience unparalleled illumination, wrapping spaces in consistent, radiant light. Merging innovation with aesthetics, the FLEX360 transforms environments, offering dynamic brightness from every angle. Redefine illumination with Superlight's groundbreaking design


“The Megastore’s only comparison would be the mass-scale automotive exhibitions in Shanghai or Germany, which are held every few years”, CEO of BYD Australian distributor EV Direct Luke Todd said. “As global demands pivot towards cleaner, more sustainable models of transportation, BYD’s Megastore emerges as an architectural and educational marvel, offering an immersive brand experience for all who enter.”



Superlight FLX360 was manufactured in bespoke lengths to create this visually curved illuminated feature. Digital RGBW control devices with wireless functions provide the control interface.





